After years in the industry, Roger started his own company in 2016. Famous for his unique approach to retirement planning, he needed a personal brand that was informal, confident and entirely him.
Using the R lapel pin from his podcast avatar, we created a look that's elegant, bold and playful—just like Roger!
We incorporated the brand in Roger's client handouts, turning his table- and numbers-heavy content into usable, readable and printable pages that clients love to work with.
It's an open secret that Roger loves to send notes. So we designed a set of stationary (on Luxe by Moo) that feels as good as it looks.
Using the RAM podcast branding for inspiration, we also created a logo and easy-to-follow look for his proprietary Agile Retirement Management program.