Name
*
First Name
Last Name
Email
*
Business Name & Industry
*
What is your company name and what industry are you in?
What is the unique selling point of your product/service?
*
What sets you apart from your competitors?
Target Audience
*
How would you best describe your target audience?
How should your business name appear in your logo?
*
Example: The company name is International Business Machines Corporation, but the logo should be IBM
Slogans / Taglines
*
If you have taglines or slogans for your business, please list them here.
Logo Style
*
Which type of logo do you gravitate toward? See examples of
types of logos here.
Overall Aesthetic
*
Which of these feels most like your brand?
Style
*
Do you have any style preferences? anything you wish to avoid?
Color(s)
*
What colors do you have in mind for your brand? Are there any colors that are offlimits?
Color Personality
*
What kind of color energy fits your brand? Choose up to 2 (for example: your brand may be neutral and also monochrome)
Typography Feel
*
If your logo had a voice, how would it ‘sound’?
Assets
Branding comes with logo and brand guide. Is there anything else you need?
Notes
Anything else you'd like us to know.
